Hyatt Regency Lisbon welcomed guests for an exclusive anniversary celebration on Thursday, 2 July, marking a significant milestone for Serenity – The Art of Well Being, as the award-winning luxury wellness brand commemorates ten years of pioneering transformative wellness experiences.
Held at the prestigious Hyatt Regency Lisbon, the event brought together guests, partners, media and wellness enthusiasts for an immersive evening dedicated to wellbeing, innovation and reflection on a decade of success.
The celebration transformed Serenity Spa at Hyatt Regency Lisbon into a vibrant wellness sanctuary. Guests enjoyed a live DJ performance in the Thermal Oasis area, creating a relaxed and uplifting atmosphere while showcasing the brand’s unique fusion of luxury, wellness and lifestyle.
Throughout the evening, attendees experienced demonstrations of Serenity’s signature treatments, offering an insight into the therapies and holistic practices that have become synonymous with the brand’s approach to wellbeing. Guests were also treated to exclusive gifts from luxury wellness and beauty partners Sensai, Thalgo and ILA, further enhancing the celebratory experience.
A highlight of the event was a personalised video card featuring a special message from Maria D’Orey, Founder & Global Director of Serenity – The Art of Well Being, who reflected on the brand’s remarkable journey and shared her vision for the future.
“Celebrating ten years of Serenity is a testament to our unwavering commitment to wellness excellence and the incredible team that has brought our vision to life every day,” said Maria D’Orey. “Over the past decade, we have witnessed a profound shift in how people approach wellbeing, and we are proud to have played a role in inspiring healthier, more balanced lifestyles for our guests from across the globe.”
The anniversary event formed part of Serenity’s wider “10 Years | 10 Days | 10 Offers” campaign, launched throughout July to celebrate a decade of growth, innovation and wellness leadership. The initiative features ten complimentary wellness experiences for guests across Serenity destinations, including access to Thermal Oasis facilities, physical assessments and a complimentary 60-minute Aurum Suite session when booking selected couples’ treatments.
Built on the philosophy that true wellbeing is an art, Serenity seamlessly blends innovative wellness technologies, personalised therapies and ancient healing traditions to create transformative guest experiences that nurture body, mind and spirit.
As wellness continues to shape the future of luxury hospitality and travel, Serenity remains committed to creating meaningful experiences that empower guests to achieve lasting balance and vitality.
For further information, please visit: Hyatt Regency Lisbon
Rates start from £305 per night based on a July 2026 stay.
