LUX December 2017
LUX - December 2017 13 Our Clients’ Goals and Desires Become our Inspirations and Solutions Our Clients’ Goals and Desires Become our Inspirations and Solutions KDG fulfils creative possibility by turning mind into matter. With vision, talent, persistence, resourcefulness and communication there are no limits to what KDG can accomplish. Judi tells us what qualities make for excellent designers, which attributes contribute to the making of successful design, and what lies ahead. Firstly, what defines a great Designer and Leader? “Great designers are always being challenged, inspired by various lifestyle industries for trends, and usually possess inspiration in addition to being a fantastic listener and collaborator, coming to the table with solutions and not problems. Additionally, I believe a good designer should elevate the project with fresh approaches and ideas, be flexible and make changes or expand the limit of the design. Providing budgets during design is also warranted as well as timliness and honest communications. I think designer’s vision, client’s goals, and management/operators implementation plan all should be cohesive. Over deliver on touch points that give lasting impressions and be motivating and engaged throughout the process.” What elements make a successfully designed interior? “Spaces which move one’s soul as they inhibit the space, and to allow individual to be more engaged and elated, stimulating their emotions, enabling them to feel less stressed and hopefully evoke good emotions. Designed spaces that are residentially comfortable yet commercially wearable and usable, designed for the life safety and welfare of the public. I also think that wellness elements and intuitive technology is vital and should be inclusive of any environment anymore. Well thought out lighting in multiple levels and uses from ambient to task creates mood and emotions. Also, don’t forget proper Feng Shui and balance as it creates good energy flow. When a visitor is in a space and can’t pin point what it is exactly that makes them feel so good and the space to be visually appealing - that is truly a successfully designed space., because good design encapsulates all the elements together!” With regards to the team at KDG, how do you and your staff stay on top of the design trends? “I love to attend events and tradeshows around the country, and follow fashion and technology trends. Traveling and being open to new inspiration aides in my quest to come up with innovative designs for interior projects. Also, I love researching Biomimicry, in which new products are created that solve problems based on how nature would do it.” What is your process for undertaking new clients or projects? “It is important to ensure that the outcome of the project will meet the needs and requirements of both the client, guests or residents. Initially, we host a kick-off meeting with consultants, clients and partners, and share the roles each person will play and the overview of the project. Next, we set up the communication process and discuss what to expect throughout the project. As a team, we are proactive in our work, constantly communicating and adapting to the progress of the project, trying to predict what will happen, rather than reacting.” Kieffer Design Group (KDG) is a full service design and procurement firm which places a focus on the Hospitality industry, covering hotels, restaurants private clubs as well as Luxury Multi Family developments. We spoke to Judi Kieffer to find out more about the successful design firm who were recently awarded ‘LUX Ones to Watch for 2018: The Most Innovative Designers’. I believe everything is possible! Great design is elevated with a fresh approach and ideas, and spaces should move ones soul, stimulate good emotions and encourage interaction!
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