2018 Entertainment Awards
www.lux-review.com Page 7 With the prominence of television and the proliferation of social media, audiences the world over are exposed to an overload of musical entertainment and variety shows. As exponents of live entertainment, Moore Entertainment are obliged to remain agile and adapt its offerings to appeal to new generation, used to consuming entertainment of a variety of electronic devices. Fortunately, live theatre has an enduring magic which remains uneclipsed by technology and it is up to theatre practitioners to constantly up their game to remain relevant. David shares an insight into how the firm works to remain at the forefront of developments within the market to ensure that clients receive a truly cutting edge service that will meet their needs. “Cutting-edge technology is an integral part of every Moore Entertainment production. By combining lighting, video, sound and special effects, complemented by scenic and architectural elements, we continually push the boundaries to provide our audiences with an experience that reflects the latest trends in popular culture, fashion, music, choreography and multimedia. “Additionally, to remain relevant in the live entertainment industry, you need to stay ahead of technological innovations designed to enhance the visual, auditory or sensory experience. This requires regular attendance of shows around the world, not only to benchmark your own artistic output, but also to garner inspirational impulses which are so important in any creative process. “Fundamentally, all of our projects showcase the collaborative efforts and extraordinary talents of our professional costume and scenic designers and lighting and multimedia experts who design and produce soundtracks, lighting, video, special effects and scenic and architectural elements. The primary object is to create a near-perfect vehicle for our trademark inventive choreography.” Ultimately, it is essential to retain certain traditional aspects that most audiences associate with this genre of entertainment presented by Moore Entertainment, however these might be adapted and modified in keeping with current trends. In order to lure new audiences, it is also important to research the leisure preferences and indulgences of younger audiences with a view to devising entertainment that will capture their imagination and, hopefully, ensure their future patronage. This will remain the firm’s ongoing focus as it looks towards a bright and prosperous future. Company: Moore Productions S.L. Contact: David Moore Address: Residencial Luxemburgo 1, Calle Vall de Ceta 43, La Nucia, 03530, Alicante, Spain. Phone: 0034 630 82 62 37
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