Food & Drink Awards 2018

Page 84 www.lux-review.com LUX 2018 Food & Drink Awards Founded by Asia’s leading wine expert and Master of Wine Debra Meiburg, Meiburg Wine Media (MWM) provides a range of services including marketing, PR, events, wine education and multi-media production. We profile the firm to learn more about the unique services it has to offer based on Debra’s vast industry knowledge. Meiburg Wine Media Ltd. Best Wine Marketing Company - Asia Since its inception in 2008 MWM has achieved incredible success, working alongside a range of wine countries, regions, brand and experts to offer highly targeted and tailored knowledge, support and marketing services which cannot be found elsewhere. Based in Hong Kong, Founder Debra Meiburg MW is a celebrated wine journalist, TV personality, wine educator and in-demand speaker who has pushed and XX the industry with her fresh take on the world of wine. She was the first person in Asia to be awarded Master of Wine - the highest wine industry honour – held by around 350 only worldwide. Through her numerous wine-related pursuits, she is taking the everyday wine lover beyond the bottle to discover the intricacies of their own taste buds and thoroughly enjoy the pleasures of wine. Over the years, as the Asian wine market evolved, her activities diversified and focused on fostering a healthy and sustainable wine market in Hong Kong, China and across Asia. Following high demand for Debra’s services and strategic advice, MWM has evolved into a flourishing full-service marketing, events and communications agency, featuring a specialised team of professionals with cross- disciplinary skills and local, regional and international experience. Today the firm is the ultimate strategic partner for wine regions and brands, and drinks-related companies looking to succeed in Asia. With long-established relationships with influencers and industry leaders across Asia, insider peer- to-peer access to wine-specific media and critics as well as strong relationships with all facets of the wine trade including sommeliers, F&B managers, importers and more, MWM is able to offer a comprehensive service to its valued customers. Thanks to this expertise, the firm offers tailored marketing strategies to fit its clients’ requirements in the areas of brand positioning, product launches, consumer engagement, media relations, training and education. MWM’s research and integrated marketing approach allows clients to benefit from its global network of specialists and the team’s own local knowledge. With unrivalled knowledge of the global news agenda, this dedicated team are experts at getting any wine brand in the media cycle and in front of the key opinion leaders in the region, and shaping reputation for their clients’ brands through their extensive relationships