Global Excellence Awards 2023

46 | LUXlife Magazine ver 25 years ago, Jacquie Earle began working as a textile designer. Her artistic talents eventually led her to create unique jewelry designed to be cherished and passed down through generations. Jacquie quickly became mesmerised by natural gemstones and the incredible malleability of precious metals. Her exquisite pieces have evolved to possess a rejuvenating energy that harnesses light and mobility through her lasering technique. Jacquie is proud of her numerous collaborations with award-winning gemstone cutters, which have produced stunning creations that ultimately become celebrated Willow Diamond collectibles. Jacquie says, “As a former dancer, I love movement. My jewelry is designed to be worn. Jewelry is choreographed like a dance with several moving parts and craft workers. You can take it apart, add or change different elements, refresh, and update a piece … or preserve its legacy for generations. Practically speaking, jewelry is designed to be worn because when you put it on, that’s when it springs to life and comes alive like a dance, and when paired with the perfect partner, that’s when magic happens.” As a first generation Chinese American, Jacquie credits her passion for art, design, and language to her heritage and roots. Her father, Frederick T.C. Yu, was an emeritus professor and dean at the Columbia Graduate School of Journalism. Her mother, Alice Chen Yu, was an ethnomusicologist whose own mother, Alice Chen, was a renowned classical Chinese painter. These early family influences fostered her diligent work ethic and boundless creativity. On the design process, Jacquie shares, “My jewelry is made by hand so there’s a lot of touch and feel to my work. The jewelry making process is a lot like cooking because the outcome is largely dependent on the materials and quality that go into the design or recipe. In jewelry, the materials, quality, and craftsmanship present themselves like an open book e.g. the fire and colour of a brilliant diamond, the lustre of a pearl, the softness of 18K rose gold…. Material quality and excellence are important in my work, and therefore, finding and assembling the right materials is the key to starting the design process.” Jacquie begins by visualising the customer and the occasion when they will wear their distinctive piece. From there, Jacquie works to unify the materials, highlighting their natural characteristics and combining them into the perfect piece for the customer. Willow Diamond’s jewelry is designed to be dynamic and expressive. Even when sitting still, the body is breathing, and light and air are in motion all around. Jacquie encourages customers to move as they model their jewelry, Most Innovative Artisan Diamond Jewelry Brand - USA Founded by Jacquie Earle in 1999, Willow Diamonds creates beautiful custom jewelry designs and art pieces with artisan-cut stones and laser-pierced natural diamonds. She began her career supplying fashion jewelry to catalog houses but was soon asked by clients to turn her designs into 18-karat gold and platinum. In 2005, she introduced her lasered diamonds, showing how diamonds that are freed from their traditional metal mounting become infused with light and mobility. Willow Diamonds was established to redefine the creative artistry of diamond jewelry and for its innovative creations, we have bestowed the business with a LUX Global Excellence Award. which provides them with a completely different perspective from viewing it within a showcase. Willow Diamonds views jewelry as a personal statement with ‘Willow’ describing the fluidity and femininity of her designs. Fluid lines are classic and ageless, providing balance and evoking movement within a piece. All of Willow Diamond’s designs are original and include customisation options, enabling customers to add or upgrade a diamond over time. Production is entirely US based ensuring that quality standards remain high and deliveries are always timely. Award-winning designer Jacquie Earle has established a prominent reputation for her extraordinary custom designs with artisan-cut stones and laser-pierced natural diamonds. Her unique creations are conceived with movement in mind with an innovative lasering technique that frees the beautiful diamonds from their traditional mounting. Inspired by her background as a dancer, Jacquie incorporates a kinetic quality into her pieces, elevated by the motion of light and air. With fluid lines and personalisation options, Willow Diamonds’s jewelry is customer-centric with Jacquie visualizing the client during the design process. Guided by Jacquie’s limitless creativity, Willow Diamonds will continue to produce exquisite custom jewelry and beautiful art pieces intended to be passed down through the generations. For its creative excellence, Willow Diamonds has received our award for Most Innovative Artisan Diamond Jewelry Brand – USA. Contact: Jacqueline Earle Company: Willow Diamonds Web Address: www.willowdiamonds.com O

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