Health, Beauty & Wellness Awards 2024 | 67 Best Specialist Lash & Brow Salon 2024 - London Envy Lashes London is a specialist eyelash and eyebrow salon in the heart of the city, distinguished for its implementing of the latest styles and commitment to training and educating on an ongoing basis. Offering fresh techniques and vegan products to achieve professional lash extensions, the team here strive to provide the best eyelash extensions in London, delivering to every client of theirs a bespoke experience complete with a healthy sprinkling of creative flair. Founder and CEO Annie Chen tells us more. In 2017, Annie Chen made the brave decision to quit a stable job in finance and pursue her interest in lashes full time. Leveraging more than seven years of experience in the field and a wealth of knowledge that seems to insinuate many more, it would be 2020 when Annie would take the plunge and open up Envy Lashes London, her own studio. In the four years since, she has navigated everything from a global pandemic to a cost-of-living crisis, a testament to the strength of the brand and the innate skill that Annie possesses. Such a high standard of excellence can be attributed to a culture built on the foundation of collaboration, innovation, and a commitment to health, beauty, and wellness. When Annie was gaining experience in this field, she quickly realised she wanted to create a brand that subscribed to these values, one dedicated to quality lash and brow treatments. She tells us, “I envisioned a brand that would prioritise quality, innovation, and customer satisfaction, providing clients with luxurious ethical eyelash extensions that looked and felt natural.” Leveraging the skill of a small team of experts, Envy Lashes London is today well-versed in all of the latest trends and techniques, such as the wet lash look and the wispy lashes effect. Recently, the team have even began to use newer curls, such as L and M, which provide the fox-eye lashes look that is popular amongst celebrities and influences alike. This highlights a steadfast dedication to evolving and improving, something further achieved through Annie and co. attending a series of conferences and masterclasses held by worldwide lash experts. Underpinning the success of Envy Lashes London is its affinity with the unique, something that Annie believes to be one of the most compelling elements of working in this industry and owning her own salon. Her creative and innovative results stand as a testament to this, with the salon’s modest team empowering clients and making them feel good about themselves. Any new client that walks through the door is afforded time to explain their lash and brow goals, so that the team can then tailor their available services to go beyond expectations. The salon also treats all of its clients to a famed open communication and personalised approach, something that extends to both social channels and monthly emails, keeping clients engaged with all that is going on across the business. Envy Lashes London’s utilising of the digital sphere does not end there, as it also offers online consultations for added convenience. Whether they are delivered in store or online, these fully personalised consultations play a big part in the stellar reviews and high client retention rate that the salon enjoys. Industry acclaim has followed suit, with the business placing third in the Lash Stylish of the Year category at the 2023 UK Hair and Beauty Awards. Following on from this impressive ranking, Envy Lashes London opened its own training academy earlier this year, offering accredited training courses spanning both lash and eyebrow treatments. Moreover, future plans include providing online tutorials and eBooks concerning setting up and running one’s own beauty business, as well as a second London location and a beauty podcast. In closing, Annie summaries, “our journey to where we are today has not always been easy. We started off in a dark basement with no windows and space for only a bed and a small table.” She continues, “four years later, we are now a top-rated specialist eyelash and eyebrow salon and training academy in London. We only use vegan products and we do not test on animals. We are also reducing our carbon footprint by minimising single-use plastics and replacing them with biodegradable and planet-friendly alternatives such as bamboo.” For its ongoing commitment to its clients and the waves it continues to make across the broader industry, we recognise Envy Lashes London as the Best Specialist Lash & Brow Salon 2024 – London. Contact: Annie Chen Company: Envy Lashes London Web Address: https://www.envylasheslondon.com/
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