Holiday Issue 2019

LUXLIFE MAGAZINE | 31 Holiday Issue 2019 from affordable and luxurious. Whether you are looking for style, ambience or flavour, Bangkok has a lot to offer – which has led to a highly competitive market. The competition in Thailand’s restaurant business is intensifying every year. “It is therefore important for us to be original and different, and we differentiate ourselves from competitors by offering truly traditional and authentic cuisine.” As such, Brasserie 9 doesn’t follow trends. It forges its own path. After all, food trends are notoriously transient. “Over the past few years, we have seen a lot of fusion creations where, often, a basic cooking skill has not been practiced. Saying that, recently, chefs are embracing the idea of simplicity and going back to basics. We’re already one step ahead of the curve there. Current food trends are all about healthy, organic food and understanding the origins of the food you buy. Brasserie 9 have been doing that for years.” Regarding the future, Knobel comments on BAC’s plans for the remainder of 2019 and beyond. “The BAC group has four business units (over 2,000 employees) under its umbrella where they are related to one another. Our first establishment was Bangkok Air Catering at Suvarnabhumi Airport in 2004, a provider of airline catering and in-flight services, which has expanded to additional units on Samui and Phuket, with operations set to start in Chiang Mai during the first half of 2019. Throughout the business uncertainty, we have pursued business diversification with the aim of competitive differentiation and long-term sustainability. The successful establishment of Gourmet House Culinary Care, a provider of premium catering services at first class hospitals, and Gourmet Primo, a manufacturer of customized meal solutions that enjoys strong representation in the airport lounge, HORECA and outside event catering sectors. “Meanwhile, the Gourmet House group of restaurants has two dining establishment operating under its umbrella: the multiple award-winning Al Saray Fine Lebanese and Indian Cuisine restaurants can be found at two locations in Silom and Soonvijai, while Brasserie 9 Fine French Cuisine has been established for over a year in a spacious new venue off Sathorn. A new restaurant will be added to its portfolio to celebrate the purest traditions of Thai cuisine, Ruen Noppagao, which promises a classic experience in every detail of menu, beverages, décor, and even the tableware.” Address: 27 Soi Piphat, Silom, Bangrak, Bangkok 10500 Website: https://www.brasserie9.com Telephone: +66 (0) 21317500