Page 12 www.lux-review.com LUX 2020 Global Hospitality Awards Established in 2015, Yellow Entertainment is the UK’s premier creative agency committed to delivering complete, end to end event production services. Specialising in conception, development, production and entertainment, Yellow is an integrated, innovative entertainment and production solution that delivers boldly magnificent spectacles for corporate and private events, both nationally and internationally. Yellow is also specialist in venue installation and dressing, food and beverage supply and management, and general on-site management. In the five years since its inception, Yellow has worked with global organisations such as Adobe, Deloitte, BMW and more to successfully deliver their business strategies through live and digital events, working with them on projects in every form, from conferences to gala events, award ceremonies to team- building activities. Every project, whether it be virtual, in person, or a hybrid of the two, is an opportunity for the team at Yellow to push boundaries, and inspire clients with unique ideas and concepts that make an impact. Yellow has played an integral role in the launch, positioning and elevation of brands throughout the UK and beyond, creating experiences that strengthen the relationships between Yellow’s clients and the people that matter to them most. In order to achieve this, Yellow uses its natural curiosity to learn as much as possible about their client’s brands and gain an understanding of their audiences. Armed with these insights, Yellow is able to create events tailored to their clients which will effectively communicate and engage with their audiences to leave a lasting impact. Oct20197 Yellow Entertainment Best Boutique Events & Entertainment Agency - London Yellow Entertainment is a leading creative event agency that specialises in event production and entertainment for corporate and private events on a national and international scale. Well- known for their meticulous approach to planning and delivering a personal touch to every event, Yellow puts its capabilities and expertise into creating the bravest, boldest and best spectacles in the UK. As a boutique agency, Yellow is able to get to know their clients better than their competition. The team views itself as concierges just as much as event managers and entertainment agents, and the service given to each of their clients reflects this. Each client is given an account or client manager who will lead the project from the initial consultation to planning to the review, with the support and resources of the whole of the Yellow team. Whether they require a single entertainer at a private party or a calendar full of corporate events, Yellow’s clients are able to benefit from an international team made of leading specialists, from creatives, producers, and health & safety to set designers, carpenters, artists and digital techies. Yellow follows a meticulous planning process consisting of four primary steps: planning, production, delivery and debrief, but with flexibility to the client so as to produce the best event possible for them. The debrief is not just an afterthought for the Yellow team but an integral part of the process consisting of a structured discussion on how every future event can meet and exceed client expectations. Yellow works with their clients for years, not just for the weeks and months of their project, to become a trusted partner. The debrief is also instrumental to Yellow’s ambition to learn and evolve. The inhouse team is made up some of the best producers and events managers in the UK, who each benefit from the small agency’s capacity to collaborate across the board. This extends to the firm’s loyal and hardworking suppliers whose exceptional standards complement the core Yellow team to accomplish outstanding events. Together, the team at Yellow are driving towards being the best company it can be, having made a commitment to not just one bottom line but three: Profit, People, and Planet. Profit is the traditional measure a company’s growth, but People measures how socially responsible Yellow has been in their operations, whilst Planet measures the firm’s environmental responsibility. This goes much further than simply putting recycling bins in venues, as Yellow committed to its biggest sustainability drive to date in 2020, with plans to continue this commitment into 2021. 2020 also presented Yellow with another significant challenge to rise to in the form of Covid-19. As ever, the health and wellbeing of its clients, colleagues and suppliers was of paramount importance, whilst Yellow adapted to operating according to restrictions and government guidelines. This has seen the rise in virtual and hybrid events that have been facilitated by the growing role of technology in the inception, production and delivery of events in 2020 and 2021. As such, business for Yellow has been able to continue throughout an unprecedented year, while the cabaret team eagerly await their grand return to the stage once government guidelines allow. Company: Yellow Entertainment Contact:
[email protected] Tel: +44(0) 203 143 8967 Website: www.yellowentertainment.co.uk