Food & Drink Awards 2023 | 13 PrimaSailingCharterAgencyisabrandownedandoperated by parent company Vemsa d.o.o. and was founded in 2013 for the purposes of providing customers with vessels for vacation or leisure activities. The agency began life offering vessels all over the Adriatic Sea, serving the countries of Slovenia, Croatia, and Montenegro. With a catalogue of more than 3,000 vessels inclusive of sailboats, catamarans, yachts, and mega yachts, it was not long before operations had expanded, and the company today has a strong presence across Europe in countries such as Greece, Italy, Spain, and France. Even as it has expanded, the company has remained grounded in its goal of offering a personal approach, and we speak with Samo Brbre in order to find out more about this and the business’ fantastic offerings. Best Sailing Yacht Charter Agency 2023 - Europe chefs aboard the boats, as guests are seeking an authentic taste of the destination which they visit. This is just one way in which the industry is developing, with another being a rise in those individuals who naively feel confident to manage a vessel themselves, without first undergoing the relevant training. Often this can result in entirely avoidable accidents, and for this reason, Prima Sailing has been organising skipper training for several years now, offering trainees practical sailing exercises and empowering them to acquire the necessary nautical skills. With such knowledge in toe, these skippers are available to rent and operate vessels themselves, and some even attend twice to really hone their skills in the field. Although the company achieved its goal of conquering the Adriatic Sea, it is determined to continue growing, expanding the detail of its descriptions of the interesting destinations it now provides all over the world. Moreover, Prima Sailing is looking to further develop its additional offerings and is seeking cooperation with food and drink suppliers and offer online reservations of berths at certain destinations for those guests who arrive by plane. This continuous drive to provide only the best sets the team apart from others in the industry and is just one of the reasons why the company is Europe’s premier yacht charter agency. As Prima Sailing Charter Agency continues to thrive well into the future, it has solidified itself as more than worthy of this award, earned as a result of its vast selection of vessels and excellent, personalised approach to customer service. Handling every stage of the process incredibly efficiently, the agency enables its clients to relax and enjoy the experiences of a lifetime. Contact: Samo Brbre Company: Prima Sailing Charter Agency Web Address: https://www.prima-sailing.com he primary aim behind Prima Sailing Charter Agency is to offer an online service whereby clients could browse an extensive selection of vessels, before using the appropriate filers to pick one and make a reservation for themselves. On many occasions it has been the case that other agencies have taken bookings for vessels that are no longer available, yet with Prima Sailing’s unique online system that operates in real-time, any vessel displayed on the website is free and available to be booked. This information is made possible by a direct and permanent connection to fleet operators, charter providers, and the company’s agents, enabling the highest quality of service to all customers. A conscious effort is made to handle every client personally, whether this be as a result of an enquiry or a booking, with the latter spurring the team on to make first contact, greeting the client via e-mail and offering any further assistance. As Samo explains, “there are no weekends or holidays for us, our principle is always to answer the customer as soon as possible.” This great service also extends to matters regarding payment, contracts, and vouchers, which are all dealt with personally, and stem from the agency’s core values of a personal approach, quick feedback, a strong bond between customer and operator, effectively maintaining contact throughout, and paying constant attention to the needs of clientele. When the team receives an enquiry or booking, the first port of call is to source as much information as possible, primarily what sort of vessel it is that they are after, which often corresponds with factors such as destination, rental period, and the number of people, particulars which are all clearly stated on the company’s online website and booking system. If customers do not possess much sailing experience, Prima Sailing offers them the very best skippers from its base, who are always local experts and acutely aware of weather conditions and other such factors. Recent years have also yielded an increased demand for quality T
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