New Year 2019
8 “Another very helpful technology for our industry is wireless sound and light. These systems give us the opportunity to perform in places we were unable to reach before and to minimize the extra equipment needed to provide the service.” Reflecting on their sector within the event planning industry at present, Fabrice speaks to the major developments which have been affecting it and how Cocoon has overcome any obstacles. “In our opinion, the event and wedding sector, especially in the luxury segment, is changing rapidly due to the expanding market of direct sales to clients from venues, hotels and floral suppliers. The luxury wedding or event experience does not simply involve having an expensive hotel, villa or flowers. It is not just providing tables, chairs and centrepieces. That barely scratches the surface of what we do in terms of planning, organizing and providing premium services at every step of an event.” “A wedding or event at this level is highly complex. So many clients search for and expect luxury management of their celebration, but end up having a standard seated dinner with food, flowers and no other support. All of the hard work remains on the client’s shoulders. Instead of having a great time, the client must sort everything out himself.” “As an agency, we get a lot of messages from prospective clients who fear their events will be boring. We provide expertly planned, perfectly organized and professionally managed custom events with top-notch entertainment. Every element reflects the theme and the spirit of the couple or guests of honour, and runs smoothly to eliminate client stress. Today’s agencies have to be very creative and experienced to meet client demands. Their dreams need fulfilment for what they have spent and the memories have to be long lasting. As a premium class agency with a rich background of experience and knowledge, we have elevated our service quality by inventing and promoting new and unique trends, designs, and scenarios.” As we close our interview, Fabrice details some of the upcoming developments he believes may affect the business, and highlights how the team at Cocoon Events will adapt. “It is difficult to predict what obstacles may or may not have an effect on us in the future. However, in our industry, new inventions and developments are being integrated all the time. Not only will we have to adapt to change, but our clients will need time, as well, to let the innovations become part of their process. “As a whole, we think that while culture, traditions and historical aspects are dominating in our clients’ hearts, we still strive to improve our work through innovation. Ultimately, it is our love and passion for the work which we are delivering to people on their special day.” Looking ahead to what the future holds for the firm, Fabrice signs off by revealing the exciting plans that are in the pipeline for Cocoon Events, following their recent success as LUXlife’s Most Reputable for Luxury Event Planning Luxembourg.
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