8 Oct22096 Best Traditional Coffee Roastery - Ontario It seems almost an understatement to say that the coffee industry is competitive. Yet, Barocco Coffee has built its formidable reputation on the twin pillars of quality and customer service. Led by Bruno Colozza, (Founder of b espresso bar, established in 2004), Barocco has become synonymous with excellence in the industry. On the back of the roastery’s recognition in the Food and Drink Awards, LUXlife took a closer look at Barocco’s dedication to coffee excellence. Barocco Coffee Company is celebrating its 12th year in business with an impressive string of industry recognitions. Focusing on small batch artisanal roasting, they have become the roaster of choice for many of Ontario’s leading restaurants, bakeries, hotels and bars. This past fall, Toronto was selected as the first city in Canada to have its restaurants awarded Michelin stars. Barocco Coffee is served at several of them, including Alo, Alobar and Osteria Giulia. This capped off a year that garnered Barocco Coffee positions of excellence in both the Toronto Life and Canada’s 100 Best magazines. By offering a full array of blends and single origin coffees, they can satisfy almost any desired taste profile. Bruno joined Barocco in 2012 and turned the company’s sights from a limited economical (private label) retail offering to a Barocco branded premium offering. Focusing on targeting Toronto’s burgeoning fine dining scene and integrating with cultural events helped propel Barocco into a highly sought-after brand. The Toronto International Film Fest, Sundance Film Festival, Grey Goose Marché and many other street and food festivals chose Barocco Coffee to be served and enjoyed. In 2015, partner Phil Lanzarotta joined the devoted team and brought his vast entrepreneurial family business experience and over a decade at Kellogg Company to implement necessary organizational improvements that have helped Barocco provide an industry leading customer service experience. By adding a host of related products to their offerings such as Citizen Teas loose leaf tea, non-dairy milk alternatives, barista tools and artisanal chocolate products, Barocco is able to satisfy even more of their customers’ needs. Head Roaster and Production Manager Noah Walker, leads the roasting facility with an unrelenting pursuit of excellence. By customizing their traditional batch roaster, he has honed his craft to become one of the specialty coffee sector’s brightest young stars. Winning 21 medals over the past three Golden Bean North America coffee roasting competitions suggests that his peers agree. Barocco opened its first “bricks and mortar” location a few months before the pandemic arose, called Barocco x Nino. One area that Barocco has worked diligently to change is regarding the role of the customer, as Colozza explains in more detail. “One example of our commitment to our customers is offering on-going barista training and support. We don’t believe in traditional vendor/client relationships. “Instead, we seek to foster partnerships where our customers understand that we are equally responsible for achieving excellence. The journey of the coffee bean from farms in South and Central America, Africa, Indonesia and beyond; is long and arduous. Climate change is diminishing this resource and with demand increasing it’s so important that we don’t disrespect nature’s gift to us. Coffee is second only to water in global consumption. So, if we don’t all work together to ensure the provision of a great tasting, ethically sourced cup of coffee, we have broken a critical link in that chain” The year ahead will likely present more challenges with inflation and rising interest rates, making it even more competitive to attain a share of the consumer’s tightening budget. By continuing to focus on the quality of what ultimately goes into the cup, Barocco Coffee is positioned to weather the storms that may come its way in 2023. Future plans include a roastery café at their main facility and further investment and improvements as well as marketing it’s coffee beans to markets beyond the Canadian border. “Barocco Coffee will work to ensure their position as an industry leader is built to last.” Colozza concludes. “The Latin words on our coat of arms reflect our belief in the importance our people, respecting what the earth gives us and doing everything with passion. Terra, Humanitas, Passionis. We are truly honoured to be recognized by LuxLife; a globally read publication.” Company: Barocco Coffee Company Contact: Bruno Colozza- [email protected] Address: 1020 Meyerside Dr Unit 4, Mississauga, Ontario, L5T 1K7, Canada Telephone: 905 696 0303 Website: https://baroccocoffee.com/
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