8 | LUXlife Magazine Award-Winning Tofu Cat Litter Brand 2025 When design meets sustainability, even the most everyday essentials can become something exceptional. This year, LUXlife Magazine is proud to bestow Hoopo® with its title in our Pet Products and Services Awards 2025 – a testament to the brand’s dedication to refined living for pets and their people. Join us below as we learn more in addition to celebrating Hoopo®’s tremendous success for 2025. Hoopo® is an innovative, luxury brand which makes a huge difference to our feline friend’s daily activities – for a happy, healthy life. It’s a pleasure to explore the company’s offering in this instalment of our Pet Products and Services Awards 2025 as the premium brand continues to elevate people’s, and their pet’s, wellbeing on a day-to-day basis. Hoopo® goes beyond offering products for slow feeding, hydration, and comfort. The brand developed its own Dome Cat Toilet, was the first to launch a wireless water fountain, and is redefining cat care with its gamechanging Tofu litter. In addition to its innovative products, Hoopo® also publishes a magazine that provides insights, inspiration, and practical advice for integrating these designs into everyday life with pets. Based in the Netherlands, Hoopo® has been quietly revolutionising the pet care industry with elegant, minimalist cat accessories that blend seamlessly into the modern home. But beyond its chic cat furniture, and excellent cat care tools, it’s the brand’s innovative Tofu Cat Litter that has truly caught our attention. Available in two premium textures – Tofu Fine and Tofu – this plant-based litter offers a luxurious yet highly practical solution to an age-old pet care dilemma. Designed with both aesthetics and eco-conscious living in mind, Hoopo®’s litter is 100% biodegradable, dustfree, and even flushable – offering a clean, odour-free experience that aligns beautifully with the values of the contemporary household. Made from upcycled food industry byproducts, the litter not only reduces waste but provides a soft, highly absorbent base that clumps effortlessly and neutralises odours naturally. It's gentle on sensitive paws and equally kind to allergy-prone owners, making it a thoughtful choice for modern families with feline companions. What truly sets Hoopo® apart is its ability to turn something as mundane as cat litter into a design-driven, environmentally responsible lifestyle choice. This is pet care reimagined – stylish, sustainable, and surprisingly satisfying. At LUXlife, we recognise and applaud brands that bring luxury to the little moments. Hoopo® does just that, elevating the daily ritual of cat care into a more conscious and aesthetically pleasing experience. It's a well-deserved win – and a brand we’ll be watching closely as it continues to shape the future of sustainable living with pets. Contact: Marcus Steinmann Company: Hoopo® Website: https://www.hoopo.eu/en/ Hoopo®: Elevating Everyday Pet Care
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