Spring 2024| 13 both its esteemed guests and hardworking staff who build trusting relationships between the company and its customers. By fostering open communication within the team, employees are encouraged to share their thoughts and ideas on how to improve the customer experience and help them achieve team goals. Waves Hotel defines success as challenging the norms and pushing boundaries. The innovative company encourages staff to continuously improve themselves by acquiring new skills to achieve both their personal and professional goals. Luxury hotels seek to provide guests with exclusive experiences and high-quality services and amenities. Ammar Al-malki, Front Office Manager at Waves Hotel, says, “Customers are looking for the best products and services made by top professionals. No luxury brand can ignore the service aspect that supports its product. Few things will lower your brand in a customer's mind faster than talking to an automated system instead of a real person or waiting two weeks for a response to a complaint. Spending money on luxury means that a high level of service is expected.” To maintain its leading position in the hospitality industry, Waves Hotel uses Attest to survey consumers and discover which brands and messages resonate best with them. With this data, the hotel can analyse the feedback received and develop an effective brand strategy based on what motivates customers. Attest’s Brand Intelligence provides Waves Hotel with a comprehensive overview of their brand’s strengths, weaknesses, and opportunities for development. By leveraging this technology, the business can remain in touch with its customers and provide them with the best possible experiences during their stay. Ammar Al-malki shares, “A better customer experience helps you stand out from other businesses, especially in a crowded marketplace. A strategy focused on building customer loyalty should focus on client experience. An improved customer experience also creates a lasting impression on your clients and helps convert them into brand advocates.” The Waves Hotel team is dedicated to building strong relationships with customers by providing excellent services that they return to time and time again. Looking to the future, the company is committed to continuous innovation in order to enhance its existing services and deliver excellence to its valued customers. Waves Hotel also aims to invest more in its diligent staff, providing training opportunities to help them achieve their personal and collective goals. Surrounded by breathtaking nature and aquatic life, Waves Hotel is the ideal destination for guests seeking an escape from the hustle and bustle of everyday life. With its superior accommodations and extensive facilities, guests can relax after their excursions in complete comfort. Staff at Waves Hotel pride themselves on offering outstanding customer experience and aim to exceed guests’ expectations wherever possible. Whether using the fully equipped fitness centre or eating at one of several exceptional dining areas, guests can expect unparalleled luxury experiences that will remember for years to come. For the hotel’s high standard of service quality, we have bestowed on Waves Hotel this year’s award for Best Luxury Beachside Hotel – Tabuk Region. Company: Waves Hotel Web Address: https://wavesumlujhotel.com/
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