6 | LUXlife Magazine andcrafted by talented artisans in both Bali and the UK, Annie Haak Designs’ jewellery is made from 925 sterling silver or goldplated silver and complemented with the careful placement of gems and semi-precious stones to provide those excellent finishing touches. At the heart of Annie’s offerings is a deeply personal story, with all of her designs reflecting special meanings and relaying a series of inspirational mantras or symbols that represent the elements of luck, love, protection, strength, and overall well-being. On each piece can be found the company’s signature brand mark, three hearts representing each of her children, Anoushka, Jochen, and Naomi. The origins of the business date back to Bali, where Annie’s husband, Johnie, was involved in a serious motorcycle accident. Firm in the belief that Johnie’s guardian angel was there that day, the guardian angel figure became a central piece in Annie’s designs, and her introduction to a silversmith by a local taxi driver on that same trip served as the turning point for the business. With life being able to be breathed into her designs by this master sculptor, Annie’s dream began to take shape. It is for this reason that in addition to the heart branding, many pieces carry words designed to bring positivity and affirmation, which can be worn on one’s body every day and serve as a reminder of how remarkable life can be. Some pieces come with such encouraging mottos such as, “Dream, Believe, Achieve”, or “I Am Enough”, and an extensive range of personal designs are also available to make the piece unique and extra special, with an engraving and a choice of initial/motto serving to make them suitable for every need. Each of the collections introduced by the company are done so with Annie’s seal of approval, as she puts each one together herself, based on her expert knowledge and personal assurance of quality. Nowhere is this more apparent than in the AW23 Charmed Collection, which features exceptional pieces themed with playing cards, angels, stars, keys, hearts, the moon, and more, in a range of pieces from bracelets to rings. Since Annie’s bracelet stacks are a staple of the brand, they are in abundance across the AW23 Charmed Collection, as well as in her offerings as a whole. Spanning a multitude of themes, shapes, and sizes, these silver and gold-plated silver pieces have something for everyone at a variety of price points, making them suitable for a host of occasions. Moreover, a series of gifts are available from stocking fillers to luxury Best Jewellery Collection of the Year (UK): Annie Haak AW23 Charmed Collection & Best Stackable Jewellery Brand - UK Famed jewellery brand Annie Haak Designs Ltd was established by Annie Haak in 2009, and is today a beacon for exceptional quality, with pieces such as bracelets, necklaces, earrings, and rings being sported by celebrities such as Joana Lumley, Jodie Whittaker, and Fearne Cotton. The company is particularly renowned for its stackable bracelets, with “the original stacking brand” offering choices ranging from dainty and delicate to modern and chunky. Many of these stackable bracelets, along with a host of other vintage and glamours offerings, comprise the AW23 Charmed Collection, which radiates elegance and superior craftsmanship. Annie is on hand to tell us more about this multiaward-winning brand. H Dec23190
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