Summer 2021

33 May21343 Best Luxury Hair Stylists 2021 - England A luxury haircare brand operating out of its salon in London, Michael Van Clarke is an innovative company that has rocketed to the top of its industry. Both in terms of its exemplary in-house products – all of which are exclusively used in the salon – and the customer service acumen of its staff, it is making a name for itself with every satisfied client. Michael Van Clarke is a haircare brand that offers its exemplary products through its e-retail platform, found on its website, as well as delivering incredible services through its salon. With a motto of ‘Live well, Live beautiful’, and having recently opened its doors to the public once again after being temporarily closed over lockdown, Michael Van Clarke is excited to once again be able to welcome clients old and new back through its doors, promising that they can expect its products to be the same level of stunning quality. This, after all, is where it has made its name. Its founder – the eponymous Michael – started his work believing that everyone can achieve healthy, beautiful hair, fuelled by a passion that he has built up over 25 years of excellence in his industry. Having been named the most professional hair salon in London by Vogue magazine, it is bolstered by an exemplary team of 50 hairdressers and beauty professionals that work from the townhouse style salon, a beautiful and relaxing environment in which it has cultivated an atmosphere of care and diligence. From the moment a client enters, Michael Van Clarke wishes them to feel totally comfortable. Consequently, it seeks to put its best foot forward right from the beginning of its relationship with a client, showing them why it accrued and maintained hundreds of clients over the years by way of its dedication to innovative solutions, exemplary products, and brilliant customer service. Each member of its team are dedicated to becoming better at what they do at every turn. Graciously taking on feedback from clients, implementing the knowledge they and the rest of the team have built up over time, and treating each customer with respect and professionalism, each staff member strives to be consistently at the top of their game. Moreover, they will each seek to give a client the best haircare experience they’ll ever have – both in terms of their attitude towards the customer, and in terms of how outstanding the end results always reliably is. Michael Van Clarke also offers a signature service in its Diamond Dry Cut. This is something that the founder himself has developed over time, the resulting look being something perfectly personalised, and one that is both beautiful and easy to manage, reflecting the business’s dedicated focus on excellence and ingenuity. It is this attitude and its work, above all, that have allowed it to smash record after record, earning 16 British Hairdressing awards over its time in operation including ‘UK Salon of the Year’. Furthermore, it has worked hard to pin itself at the top of its industry, disappointed with its competitors in how some of them offer a plethora of ‘fake haircare’ ranges. To combat this, Michael Van Clarke is offering its own haircare range, offered both through its website and used exclusively in the salon; all of which were extensively testing and trialled before they were allowed to be offered to customers, and all of which are redefining the haircare market. The key reason these products are blowing the others out of the water is what lies within the formula, packed full of cashmere amino-acids and UV protectors, and contributing to the look and feel of hair from the shininess to the strength. Consequentially, Michael Van Clarke’s range is the only haircare system that radically transforms the health of hair from root to tip, and looks forward to seeing both its regulars and new faces at its salon soon so it can introduce them to their incredible new look. Company: Michael Van Clarke Contact: Louise Ortelli Website: vanclarke.com