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Pure Pod

Pure Pod

Fashion & Lifestyle Awards 2018

Best Ethical Fashion Company – Asia Pacific & Leading Provider of Fairtrade Cotton Apparel 2018-Australia

Pure Pod-Kelli Donovan

Ethical and sustainable label Pure Pod has a vision for a fashion industry that holds the planet, people and passion at its core. They create specialised woven garments using high-quality organic, sustainable and natural woven fabrics like wool, hemp, organic denim, silk blends and organic cottons. Many of their woven garments are made in small batches by local tailors and small businesses in Australia. Their cotton jersey styles are made in India with full fair trade certifications. Established in 2007, Pure Pod has a following of passionate women who care about what they wear and who value sustainability and style.

Creative Director and Founder, Kelli Donovan is an award-winning designer with more than 25 years’ fashion industry experience, spanning design, retail and wholesale.