The PAAC

The PAAC sets up and manages subscription fashion leasing services. These allow users to wear an unlimited wardrobe at a fraction of the environmental impact. Users receive and wear sets of items and can keep and buy their favourite ones by exploiting credits included in the subscription fee and discounts on pre-loved garments. The PAAC’s core business is to develop white-label fashion leasing services for fashion brands. In addition, the service is distributed with a multi-brand B2C website.