12 | LUXlife Magazine Beautiful Holiday Homes and Memorable Experiences in the South of France When Englishman Simon Richards relocated to Provence in 2008, he was struck by the richness and beauty of the region. He came to know the finest properties both here and across the neighbouring French Riveria over the next few years, leveraging his eye for design to establish Provence Holidays in 2016. Named Best Luxury Villa Rental Company 2026 – Provence & the French Riviera, we caught up with Provence Holidays’ own Megan Pleva for more on its portfolio of private villas. Now in its tenth year of trading, Provence Holidays welcomes around 4,000 bookings every single year across the almost 600 homes comprising its portfolio. These luxury holiday rentals are managed by a team of 35 specialists working across six agencies in both Provence and the French Riveria. Combined, these figures make up a company dedicated to providing its clients with unforgettable holidays in the South of France. The company’s mission across these luxury villa rentals is to open the door to the real Provence and French Riveria for its guests, delivering escapes that reflect the elegance, refinement, and authenticity of both regions. Deep local knowledge comes first at Provence Holidays, with its team all living and working in these historic areas, meaning their every recommendation is both genuine and considered. Trust, reliability, authenticity, and curiosity are also key, with these principles keeping the company consistent. Before any of its luxury holiday rentals on the French Riveria join Provence Holidays’ hand-selected portfolio, they are personally visited by a member of the team, with each undergoing a rigorous vetting process against its own quality checklists. In essence, it all boils down to the team never listing a property they would not stay in themselves. The property itself is just the beginning, as the team behind these private villa rentals in Provence also curate unforgettable experiences, from private chefs and spa treatments to wine deliveries and cooking classes. They partner with local partners known personally across these offerings, people who take the same care Provence Holidays applies to its homes across their work. As Megan told us: “Luxury, to us, is only as strong as the least considered detail, so we attend to all of them.” As the market leader for luxury villa rentals in Provence, the company is proud of the fact that the luxury it stands for is personal and effortless. It is quality that sets it apart, not scale. Provence Holidays provides an end-toend service that few can match, something reflected through outstanding feedback by guests on both Trustpilot and Google, as well as wins and nominations in a variety of local and international travel awards. Even with the travel industry shifting and more guests choosing private villas over hotels, thanks to the extra space and freedom they provide, people are still expecting the same five-star hotel service within these private settings. This is why the company has doubled down on its aforementioned experience services in recent years, allowing it to bring the standards of a five-star hotel into the intimacy of its luxury private villas. With the strengths of this approach in tow, the next steps for Provence Holidays are all about deepening what it offers, rather than simply to grow larger. The company’s move into property sales is a fine example of this, with this now being a dedicated business in its own right, with sales agencies open in both Saint-Rémyde-Provence and Coustellet. Megan explained: “This rests on something no other agency in the region offers: a financially proven model, drawn from our own live booking platform, which shows a buyer the rental income a property can realistically achieve, with onward management by our team. More than 1,700 clients are already registered with this new business.” All of this comes on the back of what has been a year of momentum for Provence Holidays, which opened three new agencies, including one that is now its flagship on the French Riveria in Sainte-Maxime. A number of exclusive partnerships have followed, more of the finest homes in both regions have been added to its portfolio, and its online magazine – increasingly serving as a full lifestyle guide to Provence – now has more than 350 articles. Ultimately, this positions Provence Holidays favourably for future growth, and as it continues to offer luxury villa rentals and unforgettable experiences in the South of France, we are delighted to celebrate its achievements by naming it the Best Luxury Villa Rental Company 2026 – Provence & the French Riviera as part of this feature. Contact: Megan Pleva Company: Provence Holidays Web Address: www.provenceholidays.com/en
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